Going Green & Saving Green with Mobile Conference Apps
Everyone’s encouraged to increase their sustainability efforts these days. In the world of conferences, there are many opportunities (often missed) to capitalize on the digital age we live in. There are online registration services, payment programs, and email invitations, but it doesn’t stop there. In my experience, the onsite collateral makes the biggest dent in the wallet and greatest impact on Earth’s resources. Below are some ideas on how to incorporate traditionally printed items into a Mobile Conference App.
Printed Programs and Brochures – Agendas and maps are an absolute key to attending any conference or event. How will you know when and where your favorite speaker or performer is scheduled? Mobile Conference Apps keep the entire agenda at our fingertips, breaking down tracks, speakers and session details including location. Maps are kept close at hand for navigating on the fly.
Ballot Boxes, Pencil & Paper Surveys – Today’s Mobile Event Apps offer a host of interactivity to engage clients and keep the conversation going months after the event. In a sense, it gives your conference “legs”. Encourage every presenter to remind the audience after each session to take the survey and provide valuable feedback. Leveraging technology makes it a more interesting approach while eliminating ballots boxes, pencils and paper.
Sponsor Signage – What better way to give your sponsors the visual recognition they expect than a digital banner with their logo or custom message on your mobile event app!
All right, this last one’s got nothing to do with printed material but it’s a great one I have seen garner major success at events!
Water Stations – Ask your venue to provide water stations for attendees. Capitalize on the opportunity for a smart & eco-friendly giveaway: a reusable water bottle branded with your logo. It’s a win-win.
There are opportunities every day to reduce reuse and alleviate our impact on the Earth. Conferences & Events make a huge impact on these resources, not only with printing unnecessary extras that get thrown in the trash, but also the trucks that deliver them. I hope this blog post gave you a few ideas & a new perspective on going green & saving green with mobile conference apps!